Sevenity Sports Group develops the complete athlete — training, branding, NIL, and transfer strategy under one roof. The part nobody else does: Brand Intelligence, a sponsor-targeting read built from how an athlete's audience actually behaves, not how many followers they have.
This engine scores sponsor categories against an athlete's audience behavior. It is a starting read, not a placement. Turning a category into a signed deal is the advisory work — that's the conversation.
An athlete ends up hiring a trainer, a content person, and eventually an agent — three vendors who never talk to each other, none of whom is responsible for the outcome that matters. Sevenity is built to sit across all three.
Measures success in sessions completed. Has no view into branding, NIL, or where the athlete goes next.
Produces posts and follower growth. Rarely knows basketball, and almost never asks which sponsors the audience would actually convert for.
Engages once an athlete is already valuable enough to represent. Everything before that point is the athlete's problem.
Founded by a former Kennesaw State athlete. Training, brand, NIL, and portal strategy run off one plan — and that plan starts with intelligence about the athlete's actual audience, not a follower count.
They are the number every competitor leads with, and the number brands trust least. What actually predicts whether a sponsorship converts is how an audience behaves — and that is measurable.
We separate audiences into three types. Forwarders privately send content to people they know. Conversationalists argue in the comments. Passive audiences watch and scroll. Each one converts for a completely different kind of sponsor.
Faith, skill work, comedy, family, style, community. We score what an athlete genuinely posts against a category database of brands that buy that exact audience — so the pitch is never a stretch.
The deal that quietly costs money is the one nobody flagged. Own merch versus an apparel exclusive. School outfitter restrictions. Local sponsors against a national audience. We catch those before a term sheet does.
We benchmark off median performance with a bonus tied to the proven ceiling — the structure that survives a brand's audit. Then we work the list: outreach, negotiation, activation, reporting.
An anonymized scan of a Division I guard with 45,000 followers. Every number here is real; the athlete is not named.
The four-post sample averages a 17% engagement rate — a spectacular number, and the one a typical agency would put on the rate card.
94% of those likes came from a single viral post. The median post does closer to 2%. Pitch 17% and the deal collapses in the brand's first audit — six weeks in, with the relationship burned.
3,638 sends against 201 comments — an 18:1 ratio. This audience does not discuss his content, it privately forwards it. A send is a one-to-one recommendation from someone you trust: the highest-intent unit on the platform, and almost no brand asks for it in reporting.
Comment-driven activations were taken off the table — no tag-a-friend contests, no giveaways. The target list was rebuilt around one-tap, nationally available offers, led by a category with real budget that nobody was competing for. A conflict with his own merch line was flagged before any apparel exclusive was signed.
Choosing which metric a contract reports on is choosing the rate. That decision is the entire job.
Five service lines, one plan. Athletes can start anywhere and add as they grow.
Individualized basketball training built around where an athlete actually needs to improve.
The decisions that shape a career, made with someone who has been on the other side of them.
Sponsor targeting built from audience behavior, then worked end to end until it is signed.
A digital portfolio that looks like the level the athlete is trying to reach.
Positioning, valuation, and navigation for athletes exploring a move.
Session work has a published price because it should. Advisory work is priced against what it produces, so it starts with a conversation.
Individual and recurring
| Individual session | $65 |
| 5-session package | $250 |
| Sevenity Pro Session | $130 |
| Unlimited training | $500 / mo |
Per session, on location
| Workout video | $100 |
| Photography | $40 |
| Video + photo bundle | $130 |
Scoped per athlete
Chase Clemmons is a former Kennesaw State collegiate athlete and Sports Management graduate who built Sevenity around the thing he could not find as a player: one person responsible for the whole picture.
He has been the athlete trying to hold a trainer, a content creator, a brand strategist, and a recruiting timeline together at the same time — and he knows which of those actually moves a career forward. That perspective is why Sevenity leads with intelligence instead of volume, and why the firm would rather tell an athlete the honest version of their numbers than sell them a rate card they cannot defend.
The company works across high school, college, transfer-portal, and emerging NIL athletes, and is building toward an athlete-development platform that follows a player through every stage of their career.
The scan above is free and takes a minute. If the read looks right, the next step is a full Brand Intelligence report — the ranked target list, the conflicts, the rate benchmark, and the outreach plan.